Privacy Policy

Effective Date: July 2, 2026

Ray’s Tree Service (“Ray’s Tree Service,” “we,” “our,” or “us”) values your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website or interact with our services.

Information We Collect

We may collect the following types of information:

Personal Information

When you contact us, request an estimate, complete a form or otherwise interact with our website, we may collect information including:

Name
Email address
Phone number
Mailing or service address
Property information you voluntarily provide
Any other information you choose to submit

Website Usage Information

When you visit our website, we may automatically collect information such as:

IP address
Browser type
Device type
Operating system
Pages viewed
Time spent on our website
Referring websites
General geographic location
Website interactions

How We Collect Information

We collect information in several ways:

Directly from you when you complete forms or contact us
Automatically through cookies and tracking technologies
From trusted service providers that help us operate our website and marketing

How We Use Your Information

We use your information to:

Respond to estimate requests and inquiries
Schedule appointments
Provide tree care services
Improve our website and customer experience
Analyze website traffic and marketing performance
Send requested communications
Protect against fraud and spam
Comply with legal obligations

Marketing & Analytics Technologies

We use various analytics and advertising technologies to understand how visitors use our website and to improve our marketing efforts.

These technologies may include:

Google Tag Manager
Google Analytics
Google Ads Conversion Tracking
Meta (Facebook and Instagram) Pixel
LinkedIn Insight Tag (when applicable)

These tools may collect information such as:

Pages visited
Time spent on our website
Device information
Browser information
Traffic source
Advertising interactions
General location information

This information helps us improve our website and measure the effectiveness of our advertising campaigns.

Call Tracking & Call Recording

Our website uses CallRail, a call tracking service.

To help us understand how customers find our business, CallRail may dynamically display different phone numbers depending on how you arrived at our website. Regardless of which number is displayed, all calls are routed directly to Ray’s Tree Service.

Calls may be monitored or recorded for:

Quality assurance
Employee training
Customer service
Marketing performance analysis

Information collected through CallRail may include:

Phone number
Call date and time
Call duration
Call recordings (when enabled)
Marketing attribution data

Contact Forms & Spam Protection

When you submit a contact form on our website, your information is securely transmitted to us through WPForms.

To protect our website from spam and automated submissions, we use Cloudflare Turnstile, which may collect technical information necessary to distinguish legitimate visitors from automated bots.

Cookies

Our website uses cookies and similar technologies to:

Remember user preferences
Improve website performance
Measure website traffic
Support advertising campaigns
Enhance your browsing experience

Most web browsers allow you to modify or disable cookies through your browser settings.

You may also manage advertising preferences through Google and Meta’s advertising settings.

Third-Party Services

We work with trusted third-party providers to operate our website and business.

These providers may include services for:

Website hosting
Website analytics
Marketing
Advertising
Call tracking
Contact forms
Mapping services
Customer reviews

These providers may process personal information only as necessary to perform services on our behalf.

Google Maps

Our website may contain embedded Google Maps to help visitors locate our office and service areas.

Google may collect information when you interact with embedded maps in accordance with Google’s Privacy Policy.

Customer Reviews

Our website may display customer reviews through Google Reviews or similar third-party review services.

These services may collect limited technical information necessary to display review content.

Data Sharing

We do not sell your personal information.

We may share information with trusted third-party providers who help us operate our business, including providers for:

Website hosting
Website analytics
Advertising
Call tracking
Contact forms
Email communications
Customer support

We may also disclose information when required by law or to protect our legal rights.

Data Retention

We retain personal information only as long as necessary to:

Provide requested services
Meet legal obligations
Resolve disputes
Enforce our agreements

Website analytics data is retained according to the policies of the applicable analytics provider.

Data Security

We use commercially reasonable administrative, technical and physical safeguards designed to protect your personal information.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights

Depending on where you reside, you may have rights regarding your personal information, including the right to:

Access your information
Correct inaccurate information
Request deletion of your information
Object to certain processing
Withdraw consent where applicable

To exercise these rights, please contact us using the information below.

Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Any changes will be posted on this page along with an updated effective date.

Contact Us

If you have questions regarding this Privacy Policy, please contact us:

Ray’s Tree Service
PO Box 220129
Missouri, United States

Phone: 314-821-2665